000 | 00674nam a22002057a 4500 | ||
---|---|---|---|
999 |
_c10967 _d10963 |
||
003 | AR-BaUME | ||
005 | 20220509133320.0 | ||
008 | 190527b ||||| |||| 00| 0 spa d | ||
020 | _a047154017X | ||
040 |
_aUMET Biblioteca _bspa _cUMET Biblioteca |
||
100 |
_aFurlong, Carla B. _918624 |
||
245 |
_aMarketing for keeps : _bbuilding your business by retaining your customers / _cCarla B. Furlong |
||
260 |
_bJohn Wiley and Sons, _c1993. |
||
300 |
_a244 pag. : _btablas ; _c24 cm. |
||
650 | 0 |
_aOrganizaciĆ³n de mercados _918464 |
|
650 | 0 |
_aMarketing _97808 |
|
650 | 0 |
_aConsumidor _916663 |
|
650 | 0 |
_aRetenciĆ³n de clientes _918625 |
|
942 |
_2udc _cLIBRO |