Furlong, Carla B.
Marketing for keeps : building your business by retaining your customers / Carla B. Furlong - John Wiley and Sons, 1993. - 244 pag. : tablas ; 24 cm.
047154017X
Organización de mercados
Marketing
Consumidor
Retención de clientes
Marketing for keeps : building your business by retaining your customers / Carla B. Furlong - John Wiley and Sons, 1993. - 244 pag. : tablas ; 24 cm.
047154017X
Organización de mercados
Marketing
Consumidor
Retención de clientes